Dominate Marketing

Performance-Based "No Win No Fee"

PPC For Lawyers Indianapolis

Are you serious about growing your Indianapolis law firm and want to make at least $1 million per year in additional revenue?

So many law firms all have the same problems:

  • They are relying on referrals and word of mouth
  • They are not sure what marketing channels to focus on or even what to do on them
  • They have no plan on how they will actually grow the business
  • Their marketing agency quite frankly sucks
  • Or they don’t even know what they are missing out on and think they are doing “fine”.

Listen, if you are happy where you are and are not serious about growing your firm, there’s no point reading further.

I’m looking specifically for firms who know they can do better, want to make money and need an A-player to help them get there.

Let’s cut straight to the chase.

I’ve helped about a dozen law firms along with dozens of other businesses get absolutely obscene results from google.

Literally every client I have worked with for over 12 months is getting thousands of visitors per month, hundreds of leads and dozens of clients:

I know exactly what to do to show your website to the right people and what to say to them to convert them into paying clients.

Now I want to get serious.

I’m looking to partner with a few select law firms in Indianapolis who are also serious about growing and making money…

And use my skills to help them dominate their niche and become the big fish in their space.

Let me ask you something:

Did you get into business to float along and be just another firm among the hundreds of others?

Or do you want to be the “go-to” name that someone thinks of whenever they need a lawyer in your area?

If it’s the latter, I want to work with you.

So here’s my offer.

Over the last 10 years I’ve spent an absolutely obscene amount of time and effort mastering the craft of copywriting, sales, SEO, Google Ads and online marketing.

These skills combined allow me to put together a sales funnel for your firm so dialed in that it will bring in new matters on demand and grow month over month.

I am so sure of this that I will implement all of this for your firm to help you grow on a pure performance basis.

Sound fair enough?

If so, click the button below, fill out the form and let’s talk!

We Offer What Other Indianapolis Law Firm PPC Agencies Don't

In the fast-paced legal field, reaching new clients online isn’t easy.

Many Indianapolis law firms struggle to perform on search engine results pages (SERPs) due to steep ad costs and mismanaged PPC campaigns from marketing agencies.

When PPC advertising isn’t done right, you end up wasting money without getting qualified leads.

In other words, it’s money thrown away.

This is where Dominate Marketing comes in.

Our results-based approach to legal PPC services means we win only when you win.

We get paid for performance, ensuring your advertising spend is used wisely, bringing in more qualified leads and actual clients to your practice.

Unlike most agencies who are just experimenting and hoping things work out, we have solid PPC experience in the legal field, allowing us to use strategies that work immediately.

Whether you want quick leads or plan to build a lasting campaign (or both), we create and oversee PPC campaigns that align with your business goals and get you the results you’re after.

Our PPC Services For Indianapolis Law Firms

Keyword Research and Strategic Targeting

Through the use of advanced keyword analysis tools and drawing from our in-depth experience with PPC advertising for law firms, we pinpoint the most impactful high-intent keywords that people use when they are actively seeking to hire a lawyer in your practice area(s). Our strategy involves targeting relevant legal terms, specific long-tail keyword phrases, and local service ads to reach prospective clients who are proactively searching for the legal services you provide and have a higher likelihood of becoming clients.

We ensure your PPC spend is well-spent by employing broad negative keyword lists that persistently weed out irrelevant queries, making sure your ads are seen only by qualified leads. This is increasingly important as Google’s keyword matching grows less and less precise, potentially squandering your ad budget on keywords that will never generate cases.

Negative Keywords Management

Landing Page Optimization

With each PPC campaign we manage, we focus on improving your law firm’s website and landing pages to deliver a seamless user experience and increase conversion rates – resulting in more leads and better ROI. This ensures every click on your PPC ads has the best chance of becoming a client inquiry.

As strange as this may sound, this step is often neglected by many PPC agencies.

We present full analytics and clear reports, following your PPC campaign success. From costs to search results, you’ll know exactly how your budget works. You maintain total ownership of your Google Ads campaigns, since we manage through your account.

Transparent Reporting and Analytics

Additional Services We Offer

Web Design for Law Firms

An effective website is essential for law firms investing in PPC, SEO, or digital branding. Our designers build polished, SEO-friendly sites that convert well and drive income.

In addition to paid ads, we run SEO campaigns for law firms to reach potential clients online. When managed properly, SEO works well, and we team it with PPC for stable growth that goes beyond paid advertising.

Search Engine Optimization

Case Studies

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

Want Results Like These?

What My Clients Have to Say

Clients I Have Worked With

Who I Work With

We Service All Law Firms In Indianapolis

About Me

I’m Mateja Matic, the founder of Dominate Marketing. I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.

If you want a professional who truly knows what they are doing, actually cares about getting results, understands the legal space and will do whatever it takes to get you more clients and help you grow your firm, book a call with me today.

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

What is PPC advertising, and how can it benefit my law firm in Indianapolis?

PPC (Pay-Per-Click) advertising is a digital marketing strategy where your law firm’s ads appear at the top of search engine results, and you only pay when someone clicks on your ad. It helps Indianapolis law firms get more clients, attract people searching for legal services, and achieve a higher return on investment compared to traditional advertising methods.

How can I target the sports and entertainment industry?

Create specialized campaigns focusing on sports law, entertainment contracts, and event liability. Target areas around major venues like Lucas Oil Stadium and include keywords related to sporting events and conventions.

What’s a competitive PPC budget for Indianapolis?

The budget for a PPC campaign varies based on competition, practice areas, and target locations. On average, Indianapolis law firms may need to allocate between $5,000 to $18,000 per month, reflecting the market’s size and competition level.

Should I focus on automotive and racing industry legal services?

Yes, develop specific campaigns for automotive industry law, racing contracts, and related business services. Target areas around the Indianapolis Motor Speedway and racing industry hubs.

How can I reach both downtown and suburban clients?

Create separate campaigns for downtown business clients and suburban residents, with distinct messaging and services for each demographic. Consider specific targeting for areas like Carmel and Fishers.