Dominate Marketing

Performance-Based "No Win No Fee"

PPC For Lawyers Charlotte

Are you serious about growing your Charlotte law firm and want to make at least $1 million per year in additional revenue?

So many law firms all have the same problems:

  • They are relying on referrals and word of mouth
  • They are not sure what marketing channels to focus on or even what to do on them
  • They have no plan on how they will actually grow the business
  • Their marketing agency quite frankly sucks
  • Or they don’t even know what they are missing out on and think they are doing “fine”.

Listen, if you are happy where you are and are not serious about growing your firm, there’s no point reading further.

I’m looking specifically for firms who know they can do better, want to make money and need an A-player to help them get there.

Let’s cut straight to the chase.

I’ve helped about a dozen law firms along with dozens of other businesses get absolutely obscene results from google.

Literally every client I have worked with for over 12 months is getting thousands of visitors per month, hundreds of leads and dozens of clients:

I know exactly what to do to show your website to the right people and what to say to them to convert them into paying clients.

Now I want to get serious.

I’m looking to partner with a few select law firms in Charlotte who are also serious about growing and making money…

And use my skills to help them dominate their niche and become the big fish in their space.

Let me ask you something:

Did you get into business to float along and be just another firm among the hundreds of others?

Or do you want to be the “go-to” name that someone thinks of whenever they need a lawyer in your area?

If it’s the latter, I want to work with you.

So here’s my offer.

Over the last 10 years I’ve spent an absolutely obscene amount of time and effort mastering the craft of copywriting, sales, SEO, Google Ads and online marketing.

These skills combined allow me to put together a sales funnel for your firm so dialed in that it will bring in new matters on demand and grow month over month.

I am so sure of this that I will implement all of this for your firm to help you grow on a pure performance basis.

Sound fair enough?

If so, click the button below, fill out the form and let’s talk!

We Offer What Other Charlotte Law Firm PPC Agencies Don't

In the fast-paced legal field, finding new clients online can be challenging.

Many Charlotte law firms have trouble ranking on search engine results pages (SERPs) due to high ad costs and ineffective PPC campaigns from marketing agencies.

When PPC advertising falls short, it means wasted spending without getting qualified leads.

Simply put, it’s watching your investment vanish.

This is where Dominate Marketing comes in.

Our results-driven approach to attorney PPC solutions means your success is our success.

We get paid based on performance, ensuring your advertising budget works efficiently, bringing in more qualified leads and actual clients to your practice.

Unlike most agencies who are just guessing and hoping for success, we have extensive PPC experience in the legal field, allowing us to use approaches that deliver results right away.

Whether you need immediate leads or want to build a long-term campaign (or both), we create and run PPC campaigns that fit your business goals and deliver the results you want.

Our PPC Services For Charlotte Law Firms

Keyword Research and Strategic Targeting

By employing advanced keyword analysis software and drawing from our vast knowledge of PPC campaigns for the legal sector, we uncover the most impactful high-intent search terms used by individuals actively seeking legal representation in your practice area(s). This targeted strategy focuses on optimizing for legal-specific keywords, long-tail phrases, and local service ads to attract potential clients who are actively looking for the services you provide and are more likely to engage your firm.

To optimize your PPC budget, we use strategic negative keyword lists that continuously remove irrelevant searches, making sure your ads are shown only to qualified potential clients. This is increasingly important as Google’s keyword matching becomes broader, putting your ad budget at risk for keywords that will never pay off.

Negative Keywords Management

Landing Page Optimization

We manage PPC campaigns by optimising your law firm’s website and landing pages to deliver a better user experience and drive increased conversion rates – resulting in more leads and improved ROI. This ensures every click on your PPC ads is more likely to convert into a client inquiry.

As strange as this may sound, this vital step is often skipped by many PPC agencies.

We offer detailed analytics and simple reporting, following your PPC campaign progress. From ad spend to search placement, you’ll know exactly how your dollars are used. You have complete access to your Google Ads campaigns, since we handle through your account.

Transparent Reporting and Analytics

Additional Services We Offer

Web Design for Law Firms

Modern law firms require a professional, user-friendly website, whether you’re investing in PPC, SEO, or building brand recognition. Our web design services deliver visually appealing, SEO-optimized, and conversion-focused sites to maximize your firm’s profitability.

We do both paid ads and SEO campaigns to help law firms reach potential clients. SEO brings good outcomes when handled properly, and we mix it with PPC for steady growth beyond paid ads.

Search Engine Optimization

Case Studies

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

Want Results Like These?

What My Clients Have to Say

Clients I Have Worked With

Who I Work With

We Service All Law Firms In Charlotte

About Me

I’m Mateja Matic, the founder of Dominate Marketing. I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.

If you want a professional who truly knows what they are doing, actually cares about getting results, understands the legal space and will do whatever it takes to get you more clients and help you grow your firm, book a call with me today.

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

What is PPC advertising, and how can it benefit my law firm in Charlotte?

PPC (Pay-Per-Click) advertising is a digital marketing strategy where your law firm’s ads appear at the top of search engine results, and you only pay when someone clicks on your ad. It helps Charlotte law firms get more clients, attract people searching for legal services, and achieve a higher return on investment compared to traditional advertising methods.

How can I target banking and financial sector clients?

Create specialized campaigns focusing on banking law, securities regulation, and financial compliance. Target Uptown and South End with specific messaging for financial institutions and fintech companies. Include campaigns for both traditional banking and emerging financial technologies.

What’s a competitive PPC budget for Charlotte?

The budget for a PPC campaign varies based on competition, practice areas, and target locations. On average, Charlotte law firms may need to allocate between $5,000 to $25,000 per month, reflecting the major banking center status.

Should I create neighborhood-specific campaigns?

Yes, develop distinct campaigns for areas like Ballantyne, SouthPark, and University City. Each area has unique business concentrations and client demographics requiring tailored approaches.

What practice areas perform best in Charlotte?

PPC advertising is particularly effective for banking law, corporate litigation, real estate development, and fintech compliance. These areas align with Charlotte’s position as a major financial hub and growing technology center.