Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?
Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.
Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.
Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.
Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.
Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.
The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.
Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.
Let alone the differences between the specific types of clients within these practice areas.
To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.
When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.
If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Use SEO to get in front of them and help you grow your firm.
The biggest point of difference I bring is that I actually care.
I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.
I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).
I care about results.
If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.
If this is something you’d be interested in, click the link below, fill out the form and let’s talk.
Our Arizona Law Firm SEO Services
Comprehensive Search Engine Optimization Strategy
Starting with a comprehensive review of your law firm’s website and ideal audience, our Arizona law firm SEO services focus on building a customized plan. Our goal is to improve your visibility on search engines, attract more traffic, and bring in new cases.
People often search for legal advice close to home. Our targeted local SEO efforts position your firm in local search results, driving traffic to your site. We optimize local service ads and strengthen your visibility on Google Maps, making your firm a go-to choice for local legal services.
On-Page Optimization
Our on-page SEO services help your law firm achieve higher search rankings. From conducting keyword research to optimizing meta titles and headings, we take every step to give your site a competitive edge.
We are a trusted law firm SEO company focused on building backlinks that enhance your website’s authority. Our tailored approach ensures all link-building efforts are industry-specific and beneficial to your reputation.
Link Building
Content Creation and Marketing
We specialize in creating compelling, SEO-optimized content that strengthens your online presence, drives organic traffic, and helps your firm rank higher in search engines.
We focus on technical SEO to improve your website’s performance and visibility. Our efforts include addressing site speed, mobile responsiveness, and crawl errors to meet search engine standards.
Technical SEO
Conversion Rate Optimization
SEO is designed to attract traffic and convert that traffic into cases for your firm.
Unfortunately, most SEO agencies overlook the importance of conversion-focused strategies.
We optimize every page of your website to encourage more visitors to contact you and become clients, leveraging the traffic you already have.
This strategy helps you turn existing website visitors into clients by presenting them with the right tools and calls to action.
Additional Services We Offer
A sleek and accessible website is crucial for law firms, whether leveraging SEO, running paid campaigns, or projecting professionalism. Our design services craft sites that are visually striking and tailored for SEO and conversion, ensuring maximum profitability and income for your practice.
Web Design for Law Firms
Google Ads and PPC
Complementing your SEO efforts, we specialize in managing Google Ads campaigns to connect with potential clients who are actively searching for legal services. When done correctly, Google Ads can be highly effective for law firms, and we often pair PPC campaigns with SEO strategies early on to ensure quick returns and a steady flow of new clients.
Case Studies
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
Want Results Like These?
What My Clients Have to Say
Clients I Have Worked With
Who I Work With
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About Arizona Attorney SEO
Why Is SEO Important For Arizona Law Firms?
Search Engine Optimization (SEO) is vital for Arizona law firms looking to connect with potential clients online. With a significant number of people using search engines like Google to find legal services, appearing on the first page of search results is critical for visibility.
SEO strategies tailored for Arizona law firms focus on improving rankings for relevant legal keywords, which helps attract organic traffic and generate leads. This is particularly important in a competitive legal market like Arizona, where clients often compare multiple options before choosing an attorney.
By implementing local SEO tactics, including optimising Google Business Profiles and targeting location-specific keywords, Arizona law firms can build a strong online presence and stand out to local clients actively searching for legal services.
Does SEO Work For Law Firms In Arizona?
Yes, SEO is highly effective for Arizona law firms aiming to expand their client base. A well-planned SEO campaign can help firms rank higher in local search results, making it easier for clients to find them when searching for legal services.
Using on-page SEO techniques, such as optimising titles, meta descriptions, and content, along with off-page tactics like link building, Arizona law firms can significantly improve their online visibility and attract more qualified leads.
By focusing on practice areas such as personal injury, family law, and estate planning, Arizona attorneys can use SEO to establish themselves as trusted legal professionals in their communities.
What Results Can Arizona Law Firms Expect From Attorney SEO?
With an effective SEO strategy, Arizona law firms can expect improved search rankings, increased website traffic, and more leads. SEO efforts tailored to the legal industry often result in more inquiries for key practice areas like criminal defence, business law, and immigration law.
Local SEO tactics, such as optimising Google Business Profiles and generating positive online reviews, can further boost visibility in Arizona’s local search results. Over time, these strategies translate into steady client growth and greater success in a competitive legal market.
How Long Does It Take For Arizona Law Firms To See SEO Results?
Arizona law firms typically start seeing improvements in search rankings and website traffic within 3 to 6 months of implementing an SEO campaign. However, noticeable increases in lead volume and conversions usually require 9 to 12 months of consistent optimisation.
The timeline can vary based on factors like the firm’s current online presence, the competitiveness of its practice areas, and the quality of its SEO strategy. Long-term commitment and regular updates are essential to achieving sustained success with attorney SEO.