Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?
Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.
Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.
Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.
Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.
Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.
The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.
Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.
Let alone the differences between the specific types of clients within these practice areas.
To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.
When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.
If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Use SEO to get in front of them and help you grow your firm.
The biggest point of difference I bring is that I actually care.
I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.
I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).
I care about results.
If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.
If this is something you’d be interested in, click the link below, fill out the form and let’s talk.
Our Fayetteville Law Firm SEO Services
Comprehensive Search Engine Optimization Strategy
Our Fayetteville lawyer SEO services commence with a detailed review of your website and the audience you are looking to engage. We craft a customised SEO plan to elevate your rankings, drive organic traffic, and most crucially, help your firm gain new clients.
Clients looking for legal advice tend to search locally. Our local SEO strategies aim to position your firm in front of the right audience, driving more visitors to your website. We also refine local service ads and optimize your Google Maps profile.
On-Page Optimization
Our on-page SEO solutions are designed to optimize your law firm’s website, ensuring it meets search engine criteria. We focus on keyword research, meta tags, and heading structures to improve your site’s ranking and help you attract potential clients.
As a premier law firm SEO provider, we specialize in building a robust backlink profile to increase your website’s trustworthiness. Our carefully curated link-building strategies are designed to support your firm’s growth without risking search engine penalties.
Link Building
Content Creation and Marketing
Well-crafted content is essential for law firms looking to improve their online visibility and attract new clients. We specialize in creating SEO-driven content that highlights your legal expertise, answers client questions, and aligns with search engine algorithms. Whether it’s long-form guides, practice area pages, or case studies, our content helps establish credibility and enhance your firm’s online authority.
Enhancing your website’s technical SEO is key to better performance. We work on improving site speed, fixing crawl errors, and ensuring mobile usability to make your site search engine friendly and easy to navigate for both users and search engine bots.
Technical SEO
Conversion Rate Optimization
SEO is not just about driving traffic; it’s about turning that traffic into meaningful business outcomes. Unfortunately, most SEO agencies fail to address the conversion aspect, leaving opportunities on the table.
Our strategy ensures every page of your site is optimized to convert visitors into inquiries. This includes refining layouts, enhancing calls to action, and aligning content with client needs, helping to increase your client base without additional traffic generation.
Your website already has visitors; we simply create an environment that encourages them to contact your firm and take the next step toward becoming your client.
Additional Services We Offer
A well-designed website is an essential asset for any law firm looking to establish a strong online presence.
Whether you’re focusing on SEO, paid marketing, or simply aiming for a professional appearance, our web design services can help.
We build websites that are visually appealing, fully optimized for search engines, and conversion-driven, ensuring your firm attracts and retains potential clients while maximizing return on investment.
Web Design for Law Firms
Google Ads and PPC
Beyond driving organic traffic, we provide Google Ads management to help law firms gain immediate visibility and attract clients. Google Ads is a powerful tool when executed correctly, offering quick returns and a steady stream of inquiries. We often recommend running PPC campaigns alongside SEO to help firms establish an initial client base while waiting for organic rankings to improve. Our tailored approach ensures that your law firm benefits from both immediate and long-term growth strategies.
Case Studies
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
Want Results Like These?
What My Clients Have to Say
Clients I Have Worked With
Who I Work With
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About Fayetteville Attorney SEO
Why is SEO important for law firms in Fayetteville, Arkansas?
SEO is important for law firms in Fayetteville, Arkansas, because it helps your firm become visible in search engine results when potential clients are looking for legal services. By optimizing your website with relevant legal keywords and ensuring a user-friendly experience, you can attract more clients who are actively seeking legal assistance in Fayetteville. SEO also allows your firm to stand out in a competitive legal market, increasing the chances of converting site visitors into clients.
How does local SEO benefit law firms in Fayetteville?
Local SEO is essential for law firms in Fayetteville as it targets clients who are searching for legal services nearby. By optimizing your website with local keywords such as “Fayetteville divorce lawyer” or “personal injury attorney in Fayetteville,” your firm is more likely to appear in local search results. Additionally, creating a complete Google My Business profile, gathering local reviews, and ensuring your NAP details are consistent across directories can help your firm improve its local search rankings.
How long does it take for SEO to show results for law firms in Fayetteville?
It typically takes 3 to 6 months to start seeing noticeable SEO results for law firms in Fayetteville. SEO is a long-term process that requires ongoing efforts, such as optimizing content, acquiring local backlinks, and engaging with clients online. While initial results may take time, the long-term benefits include higher rankings, more organic traffic, and a steady increase in clients over time.
What are the most effective SEO strategies for attorneys in Fayetteville?
Effective SEO strategies for attorneys in Fayetteville include local keyword optimization, producing high-quality content that answers common legal questions, and ensuring your website is mobile-responsive and easy to navigate. Additionally, updating your Google My Business profile regularly, acquiring local backlinks, and encouraging client reviews can all improve your firm’s local SEO performance and increase its visibility in search results.
How do reviews affect SEO for law firms in Fayetteville?
Online reviews play a crucial role in SEO for law firms in Fayetteville. Positive reviews help your firm stand out in local searches and improve your rankings on Google and other search engines. Reviews act as social proof, building trust and credibility with potential clients. Encouraging clients to leave reviews on platforms like Google and legal directories can enhance your online reputation and positively impact your local SEO.