Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?
Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.
Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.
Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.
Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.
Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.
The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.
Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.
Let alone the differences between the specific types of clients within these practice areas.
To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.
When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.
If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Use SEO to get in front of them and help you grow your firm.
The biggest point of difference I bring is that I actually care.
I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.
I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).
I care about results.
If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.
If this is something you’d be interested in, click the link below, fill out the form and let’s talk.
Our New York Law Firm SEO Services
Comprehensive Search Engine Optimization Strategy
We start our New York law firm SEO services by conducting a detailed evaluation of your website and client needs. From there, we create a custom strategy designed to improve search rankings, attract visitors, and help you win more cases.
When seeking legal counsel, clients usually search in their immediate area. Our targeted local SEO services ensure your firm stands out in these results, increasing traffic to your site. We optimize local service ads and focus on improving your Google Maps presence to help you connect with the local audience.
On-Page Optimization
Our on-page SEO solutions are designed to maximize your law firm’s website performance. By optimizing keywords and headings, we help improve your search rankings and attract more clients.
Our law firm SEO services include building backlinks that strengthen your site’s authority. By tailoring our link-building efforts to the legal industry, we ensure relevance and long-term success.
Link Building
Content Creation and Marketing
Our team develops tailored content that builds your online presence, improves your rankings, and drives sustainable growth for your firm.
We specialize in optimizing technical SEO to improve rankings and functionality. Our services include fixing crawl issues, enhancing speed, and optimizing mobile usability.
Technical SEO
Conversion Rate Optimization
The goal of SEO is to bring visitors to your website and turn them into clients for your firm.
Many SEO agencies neglect the importance of optimizing for conversion, leaving opportunities untapped.
We design your website to make it easy for visitors to contact you, turning existing traffic into paying clients.
This strategy helps you get the most out of your audience without requiring more website traffic.
Additional Services We Offer
An innovative and user-friendly website is a key asset for law firms engaging in SEO, paid campaigns, or building credibility. We design sites that are visually appealing and optimized for SEO and conversions, delivering measurable results and increased revenue.
Web Design for Law Firms
Google Ads and PPC
We create Google Ads campaigns that complement your SEO strategy, focusing on clients actively searching for legal services. Managed effectively, these campaigns provide fast results and help your firm attract new clients early on.
Case Studies
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
Want Results Like These?
What My Clients Have to Say
Clients I Have Worked With
Who I Work With
- New York City
- Buffalo
- Rochester
- Buffalo
- Syracuse
- Albany
- New Rochelle
- Mount Vernon
- Schenectady
- Utica
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About New York Attorney SEO
Why Is SEO Important For New York Law Firms?
Search Engine Optimization (SEO) is critical for New York law firms to compete in one of the most competitive legal markets in the country. With clients turning to search engines for legal services, SEO ensures your firm appears prominently in search results.
Ranking on page 1 of Google for legal keywords allows New York attorneys to drive organic traffic, generate inquiries, and build trust with potential clients. Local SEO, high-quality content, and targeted keywords help establish authority in your practice areas.
For New York law firms, SEO provides a cost-effective solution to attract more clients and maintain a competitive edge.
Does SEO Really Work For Law Firms In New York?
Yes, SEO is highly effective for law firms in New York. With a well-executed strategy, attorneys can improve search rankings, attract more website traffic, and generate consistent leads.
Key tactics include optimizing website content, building authoritative backlinks, and leveraging local SEO with Google Business Profiles and reviews. These efforts help your firm dominate local search results.
SEO provides New York attorneys with long-term growth opportunities by increasing visibility and attracting more clients.
What Results Can You Expect From Attorney SEO In New York?
New York law firms investing in SEO can expect increased search rankings, more website traffic, and a reliable flow of client inquiries. Ranking for terms like “personal injury lawyer in Manhattan” or “estate planning attorney in Brooklyn” helps attract relevant leads.
By focusing on local SEO, reviews, and directory optimization, law firms can enhance credibility and grow their practices. Typically, New York attorneys can generate 100 to 200 leads per month within 6-12 months of consistent SEO efforts, with continued growth over time.