Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?
Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.
Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.
Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.
Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.
Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.
The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.
Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.
Let alone the differences between the specific types of clients within these practice areas.
To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.
When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.
If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Use SEO to get in front of them and help you grow your firm.
The biggest point of difference I bring is that I actually care.
I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.
I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).
I care about results.
If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.
If this is something you’d be interested in, click the link below, fill out the form and let’s talk.
Our Allentown Law Firm SEO Services
Comprehensive Search Engine Optimization Strategy
Our Allentown lawyer SEO services begin with an in-depth review of your website and the potential clients you want to reach. We develop a personalised SEO plan to strengthen your search visibility, increase organic traffic, and ultimately help your firm grow its client base.
Finding a law firm is often a local priority for clients in need of assistance. Our local SEO strategies ensure your firm is easily discoverable in online searches, resulting in increased inquiries. We also focus on optimizing your local service ads and Google Maps listing for better client access.
On-Page Optimization
Our on-page SEO services are crafted to optimize your law firm’s website for greater search engine performance. We improve title tags, meta content, keyword usage, and site structure to ensure higher rankings and increased client conversions.
With our expertise in law firm SEO, we create link-building campaigns that help your firm gain credibility and attract clients. Our strategies include securing backlinks from trusted sources within the legal industry, such as directories, professional organizations, and reputable news outlets.
Link Building
Content Creation and Marketing
Effective law firm SEO relies on content that is not only informative but also optimized for relevance and readability. Our team crafts well-structured, engaging content that effectively communicates your legal expertise while improving search engine performance. We focus on creating valuable content that attracts potential clients and positions your firm as a trusted resource in your field.
Improving technical SEO is crucial for ensuring your website functions correctly and ranks well. We optimize vital elements such as page speed, crawlability, and mobile usability to help your site meet search engine expectations while offering visitors a smooth and engaging browsing experience.
Technical SEO
Conversion Rate Optimization
SEO should do more than improve search rankings; it should also convert website visitors into actual clients for your firm.
Unfortunately, many SEO providers neglect the importance of conversion-focused strategies.
We ensure your website is fully optimized with persuasive content, user-friendly design, and strategically placed calls to action to guide visitors into taking the next step.
By maximizing the traffic you already have, we help your firm grow without additional marketing spend.
Additional Services We Offer
A strong online presence begins with a high-quality website that showcases your law firm’s professionalism and expertise. Whether you are investing in SEO, paid ads, or credibility-building efforts, our web design services help create optimized, conversion-friendly websites. We ensure your site is mobile-responsive, SEO-friendly, and designed to guide potential clients through an intuitive user journey. Our goal is to turn your website visitors into long-term clients while providing a positive user experience.
Web Design for Law Firms
Google Ads and PPC
Running Google Ads alongside SEO allows law firms to stay competitive by generating leads quickly and efficiently. Our expertly managed PPC campaigns focus on targeting potential clients who are actively searching for legal representation. Google Ads provide an excellent return on investment by delivering instant results while organic efforts continue to build credibility. This balanced marketing strategy ensures your firm experiences steady growth and remains visible to potential clients.
Case Studies
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
Want Results Like These?
What My Clients Have to Say
Clients I Have Worked With
Who I Work With
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About Allentown Attorney SEO
How can law firms in Allentown attract more clients through SEO?
Allentown law firms can attract more clients by optimizing their online presence for local searches and creating content that addresses common legal concerns in the Lehigh Valley. Implementing strong local SEO practices, including optimized Google Business Profile listings and location-specific content, helps firms appear in searches for legal services in Allentown and surrounding areas.
What SEO strategies work best for Allentown law firms?
Effective SEO strategies for Allentown law firms include creating content that targets specific neighborhoods and nearby communities. Optimizing for location-based searches, maintaining accurate business listings, and developing content that addresses local legal needs helps attract more potential clients. Regular website updates and active management of online reviews strengthen local search presence.
How can Allentown law firms improve their online visibility?
Allentown law firms can improve their online visibility by focusing on local search optimization and creating valuable content for potential clients. This includes maintaining an updated Google Business Profile, gathering positive client reviews, and creating informative content that answers common legal questions from Allentown residents. Regular website updates help maintain strong search rankings.
What role does local content play in Allentown law firm SEO?
Local content plays a crucial role in helping Allentown law firms attract clients through search. Creating content that addresses specific legal issues in the Lehigh Valley, optimizing for local keywords, and maintaining accurate business information across online platforms helps improve search rankings. Regular blog updates about local legal matters help maintain search visibility.
How can Allentown law firms compete with Philadelphia firms through SEO?
Allentown law firms can compete effectively by emphasizing their local presence and expertise. Creating content that highlights the advantages of working with a local firm, optimizing for Lehigh Valley-specific searches, and maintaining strong client reviews helps attract clients who prefer local representation. Regular website updates and active local SEO management help maintain competitive rankings.