Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?
Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.
Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.
Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.
Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.
Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.
The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.
Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.
Let alone the differences between the specific types of clients within these practice areas.
To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.
When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.
If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Use SEO to get in front of them and help you grow your firm.
The biggest point of difference I bring is that I actually care.
I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.
I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).
I care about results.
If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.
If this is something you’d be interested in, click the link below, fill out the form and let’s talk.
Our Philadelphia Law Firm SEO Services
Comprehensive Search Engine Optimization Strategy
Our Philadelphia legal SEO services initiate with an in-depth analysis of your website and the audience you wish to engage. We design a tailored SEO plan to raise your search engine rankings, increase organic visits, and ultimately help your firm attract more clients.
When searching for legal representation, most people look for options nearby. Our local SEO solutions ensure your firm appears where it matters most, bringing qualified leads to your website. We also optimize local service ads and maintain an accurate Google Maps presence to improve accessibility.
On-Page Optimization
Our customized on-page optimization services for law firms include optimizing page speed, content readability, and keyword strategies. We ensure your website performs well in search rankings while offering valuable content to your visitors.
We take a results-driven approach to link-building, ensuring that law firms receive backlinks from credible legal sources that add value to their search strategy. Our process includes targeted outreach, content marketing initiatives, and strategic collaboration with industry influencers.
Link Building
Content Creation and Marketing
In the world of SEO, content remains a driving force behind online success. Our legal content experts produce informative, engaging, and search-friendly material that not only showcases your firm’s expertise but also connects with potential clients on a deeper level. By focusing on user intent and keyword optimization, we create content that enhances your firm’s online authority and increases organic traffic.
Our technical SEO solutions focus on optimizing your website’s infrastructure to meet search engine requirements. We address issues like slow loading times, crawl errors, and mobile responsiveness to ensure your site performs optimally and offers users a seamless experience across all devices.
Technical SEO
Conversion Rate Optimization
SEO is not just about visibility; it’s about ensuring your website converts visitors into valuable clients for your firm.
Most SEO agencies overlook the importance of conversion optimization and focus solely on rankings.
We take a different approach by optimizing your website’s content, structure, and call-to-action elements to engage potential clients effectively.
By making the most of your current traffic, we help your firm secure more inquiries without increasing your advertising costs.
Additional Services We Offer
Your law firm’s website should not only reflect professionalism but also act as a powerful client acquisition tool. Whether you’re leveraging SEO, paid advertising, or reputation management, our web design services create websites that are visually engaging, easy to navigate, and optimized for conversions. We prioritize intuitive layouts, strategic calls to action, and responsive design to ensure visitors stay engaged and are encouraged to contact your firm for their legal needs.
Web Design for Law Firms
Google Ads and PPC
Combining SEO with Google Ads is a proven strategy for law firms looking to grow their client base. Our PPC campaigns focus on driving high-intent leads to your firm, delivering fast and effective results. Google Ads ensure that your firm appears at the top of search results while SEO continues to build credibility in the background. This strategic approach provides immediate results while positioning your firm for sustained success in the competitive legal market.
Case Studies
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
Want Results Like These?
What My Clients Have to Say
Clients I Have Worked With
Who I Work With
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About Philadelphia Attorney SEO
How can Philadelphia law firms compete in the city’s historic legal market?
Philadelphia’s rich legal history and competitive market require law firms to develop sophisticated SEO strategies that balance traditional reputation with modern digital presence. When potential clients search for legal services in Philadelphia, they often look for firms with established credentials and specific expertise. Creating content that highlights your firm’s connection to Philadelphia’s legal community while optimizing for specific practice areas helps attract qualified clients.
What role do Center City locations play in Philadelphia law firm SEO?
Location plays a crucial role in Philadelphia law firm SEO, particularly for firms near City Hall and the courts. Optimizing your online presence to highlight proximity to Philadelphia’s legal district helps attract both corporate and individual clients. This includes maintaining accurate location information across all platforms and creating content relevant to different Philadelphia neighborhoods.
How can Philadelphia law firms optimize for corporate legal services?
Philadelphia’s position as a major business hub requires law firms to optimize their online presence for corporate legal services. This includes creating content focused on business law, mergers and acquisitions, and corporate compliance. Firms should optimize for keywords related to specific industries prevalent in Philadelphia while maintaining strong local SEO for general practice areas.
What makes Philadelphia’s legal market unique for SEO purposes?
Philadelphia’s combination of corporate law, historical significance, and diverse practice areas creates unique SEO opportunities. Law firms need to optimize for both traditional corporate searches and emerging practice areas while maintaining strong local presence. Creating content that addresses Philadelphia’s specific legal landscape, from commercial real estate to modern business regulations, helps differentiate your firm in search results.
How important are historical credentials in Philadelphia law firm SEO?
For Philadelphia law firms, highlighting historical credentials and community connections through SEO is crucial. This includes creating content that demonstrates your firm’s role in Philadelphia’s legal community while optimizing for modern legal needs. Regular updates about community involvement, landmark cases, and local legal developments help maintain strong search rankings while building credibility with potential clients.