Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?
Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.
Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.
Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.
Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.
Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.
The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.
Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.
Let alone the differences between the specific types of clients within these practice areas.
To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.
When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.
If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Use SEO to get in front of them and help you grow your firm.
The biggest point of difference I bring is that I actually care.
I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.
I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).
I care about results.
If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.
If this is something you’d be interested in, click the link below, fill out the form and let’s talk.
Our Knoxville Law Firm SEO Services
Comprehensive Search Engine Optimization Strategy
Our Knoxville SEO services for law firms start with a comprehensive review of your website and the audience you are targeting. We formulate a bespoke SEO strategy to expand your search presence, attract organic traffic, and ensure your firm secures more clients.
Most people in need of legal support rely on online searches to find firms nearby. Our local SEO services position your firm in critical search results, making it easier for potential clients to discover your services. We also work on local service ads and manage your Google Maps listing to improve access.
On-Page Optimization
Our on-page SEO services for law firms include keyword research, meta tag optimization, structured headings, and user experience improvements to ensure your website stands out in search results and drives client inquiries.
Our law firm SEO specialists design link-building campaigns that leverage partnerships with authoritative sources in the legal industry. We focus on acquiring backlinks from well-established legal websites, bar associations, and legal news platforms to position your firm as a reputable and trustworthy resource for legal information.
Link Building
Content Creation and Marketing
We craft content that connects your law firm with prospective clients by providing engaging, informative, and SEO-driven content that addresses their legal concerns. Our strategic content planning helps boost your online visibility and ensures your firm is seen as a trustworthy authority in the field.
Optimizing technical SEO is crucial for long-term website success. We address key elements such as page speed, mobile usability, and crawlability to create a search-friendly website that offers users a seamless and engaging experience.
Technical SEO
Conversion Rate Optimization
SEO should not only focus on rankings but also on helping law firms turn website visitors into paying clients.
Many SEO agencies neglect conversion optimization, leaving firms with lost opportunities.
We focus on refining your website to enhance content, streamline navigation, and implement persuasive calls to action that guide visitors to contact you.
This ensures your firm can maximize its current traffic, bringing in more inquiries without increasing marketing spend.
Additional Services We Offer
A well-optimized website can be a game-changer for law firms looking to grow their client base. Whether your focus is SEO, paid advertising, or credibility, our web design services provide customized solutions that help you stand out. We create modern, functional websites that are visually appealing, easy to navigate, and designed to convert visitors into clients. Our strategic approach ensures that your firm reaches its full online potential.
Web Design for Law Firms
Google Ads and PPC
A successful law firm marketing strategy should include both Google Ads and SEO to maximize results. Our PPC campaigns are designed to provide immediate inquiries by targeting clients searching for legal assistance. Running Google Ads alongside SEO ensures your firm experiences both short-term success and sustainable growth. This balanced approach helps your firm remain visible and competitive in the ever-changing digital landscape.
Case Studies
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
Want Results Like These?
What My Clients Have to Say
Clients I Have Worked With
Who I Work With
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About Knoxville Attorney SEO
How can Knoxville law firms attract more clients through SEO?
Knoxville law firms can attract more clients by optimizing their online presence for local searches and creating content that addresses specific community needs. Implementing strong local SEO practices, maintaining accurate business listings, and gathering positive client reviews helps improve visibility in search results.
What makes Knoxville’s legal market unique for SEO purposes?
Knoxville’s distinct neighborhoods create opportunities for law firms to target specific areas through search optimization. Creating content that addresses local legal needs, maintaining strong client reviews, and optimizing for location-specific keywords helps attract more qualified leads.
How can Knoxville law firms improve their online visibility?
Knoxville law firms can improve their online visibility by focusing on local search optimization and creating valuable content for potential clients. Maintaining an updated Google Business Profile, gathering positive client reviews, and creating informative content helps attract more qualified leads.
What role do client reviews play in Knoxville law firm SEO?
Client reviews are crucial for Knoxville law firms looking to attract clients through search. Implementing systematic review gathering processes, responding professionally to feedback, and showcasing testimonials helps build trust and improves local search rankings.
How can Knoxville law firms optimize their websites for better conversion?
Knoxville law firms can improve client conversion rates by ensuring their websites are user-friendly and optimized for local searches. Creating clear calls-to-action, implementing simple contact forms, and displaying client testimonials prominently helps convert more website visitors into clients.