Dominate Marketing

If You Are a Top Tier Law Firm, You Need

Top Tier SEO For Lawyers El Paso

Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?

Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.

Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.

Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.

Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.

Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.

The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.

Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.

Let alone the differences between the specific types of clients within these practice areas.

To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.

When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.

If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.

I’m Mateja Matic, the founder of Dominate Marketing.

I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.

In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.

I will work directly with you to:

1. Establish the type of clients you actually want to get 

2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically

And 

3. Use SEO to get in front of them and help you grow your firm.

The biggest point of difference I bring is that I actually care.

I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.

I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).

I care about results.

If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.

If this is something you’d be interested in, click the link below, fill out the form and let’s talk.

Our El Paso Law Firm SEO Services

Comprehensive Search Engine Optimization Strategy

Our El Paso attorney SEO services begin with an intensive review of your website and target market segments. We develop a comprehensive SEO strategy to strengthen your online authority, channel organic traffic, and drive more client inquiries.

People seeking legal representation naturally begin their search locally. Our local SEO methods position your firm strategically for area-specific inquiries, driving targeted visits. We enhance your local service outreach and Google Maps listing to simplify client engagement.

On-Page Optimization

Skilled on-page optimization shapes your law firm’s website for search engine excellence. From keyword optimization to meta component configuration, we create systems that help your practice dominate search results.

As dedicated law firm SEO professionals, we build authoritative backlinks that enhance your website’s digital footprint. Our methodical link-building techniques focus on partnerships with respected legal directories and relevant industry websites, ensuring sustainable search performance and marketplace authority.

Link Building

Content Creation and Marketing

In today’s online world, authoritative content anchors law firm SEO success. Our professional writers develop meaningful, carefully-optimized content that serves your audience while satisfying search parameters. By crafting impactful legal guidance that resolves client concerns, we improve your rankings and draw qualified prospects.

Technical SEO shapes the infrastructure for search success. We perfect vital aspects including load times, mobile optimization, and site architecture to align with search engine requirements while ensuring fluid experiences for visitors and indexing systems.

Technical SEO

Conversion Rate Optimization

Complete SEO success means converting traffic into actual clients. Many agencies focus solely on rankings, neglecting the vital aspect of conversion optimization.

We enhance your website’s effectiveness by optimizing each page for lead generation. Through strategic refinement of content layout, messaging strategy, and response elements, we help transform current visitors into retained clients without requiring additional traffic.

Interested prospects are already visiting your site; we simplify their path to engaging your services.

Additional Services We Offer

Success in the digital realm, whether via SEO, paid promotions, or brand enhancement, begins with exceptional website design for your law firm.

Our web design solutions combine artistic vision with strategic functionality, creating platforms that are easy to use, adaptively responsive, and focused on conversion.

We craft websites that not only showcase your expertise but also fuel business growth and maximize marketing effectiveness.

Web Design for Law Firms

Google Ads and PPC

Though SEO builds sustainable success, adding Google Ads accelerates lead generation. Our PPC management targets people actively searching for legal assistance, producing fast and measurable results. Combining paid visibility with organic strategies expands your reach and secures clients promptly. This comprehensive approach provides both immediate impact and enduring benefits, powering your firm’s advancement.

Case Studies

Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO

Fixed Fee Prenups 119 Qualified Leads With PPC

Law Firm Gets 300%+ Increase From SEO

Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)

Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads

Contract Lawyer Gets 15-24 New Matters From Google Ads

Law Firm Gets 800% Increase In Organic Traffic WITH SEO

1,200% ROAS On Google Ads

400% Organic Growth

300% Organic Growth

852 Leads At $25 Cost Per Lead

900 Leads At $9 Cost Per Lead

0-600 Clicks Per Month In 4 Months

0 to 900 Users Per Month In 9 Months

300% Organic Growth

700 Leads At $42 Cost Per Lead

0 to 40 Clicks Per Day In 7 Months

250% Organic Growth

0 to 300 Users In 3 Months

Want Results Like These?

What My Clients Have to Say

Clients I Have Worked With

Who I Work With

We Service All Law Firms In El Paso

My Quality Assurance to You

A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).

This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.

Most agency owners are not marketers themselves, they are just trying to make as much money as possible.

While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.

When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.

You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.

I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.

How does SEO benefit law firms in El Paso’s border market?

SEO helps El Paso firms reach clients on both sides of the border. Optimizing for international trade, immigration, and cross-border business helps firms attract relevant clients.

Why is immigration law-focused SEO important for El Paso firms?

Given El Paso’s border location, optimizing for immigration law, customs issues, and international business terms is crucial. Content should address both personal and business immigration matters.

How can El Paso firms optimize for bilingual searches?

Strong Spanish-language optimization is essential for reaching the local market. Content should be fully optimized in both English and Spanish to maximize reach.

What role does international trade play in El Paso law firm SEO?

Content addressing international trade, customs law, and cross-border business helps firms attract commercial clients. Optimization should reflect El Paso’s role in international commerce.

How can firms use SEO to highlight their border expertise?

Emphasizing experience with border-related legal issues helps firms distinguish themselves. Content should demonstrate expertise in both U.S. and border region matters.