Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?
Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.
Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.
Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.
Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.
Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.
The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.
Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.
Let alone the differences between the specific types of clients within these practice areas.
To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.
When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.
If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Use SEO to get in front of them and help you grow your firm.
The biggest point of difference I bring is that I actually care.
I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.
I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).
I care about results.
If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.
If this is something you’d be interested in, click the link below, fill out the form and let’s talk.
Our San Antonio Law Firm SEO Services
Comprehensive Search Engine Optimization Strategy
Our San Antonio law firm SEO solutions start with a thorough assessment of your website and the audience you aim to reach. We create a tailored SEO strategy designed to increase your search rankings, drive more organic traffic, and most importantly, secure new cases for your firm.
Local searches play a vital role in attracting legal clients. Our tailored local SEO solutions ensure your firm stands out in relevant search results, drawing more potential clients to your website. Additionally, we optimize your local service ads and manage Google Maps listings to simplify client access.
On-Page Optimization
We specialize in on-page SEO strategies that optimize law firm websites by focusing on improving search visibility through refined keyword placement, optimized headings, and enhanced meta descriptions.
Our comprehensive link-building strategies for law firms involve identifying relevant, high-quality link opportunities within the legal industry. We work with legal associations, professional forums, and reputable directories to ensure your firm’s website gains recognition and becomes a trusted source for potential clients.
Link Building
Content Creation and Marketing
Content is king in SEO, and having well-crafted, informative, and engaging content is essential for law firms to connect with potential clients. Our content strategy showcases your expertise and delivers valuable legal insights that help your firm attract inquiries and rank higher in search results.
A strong technical SEO strategy ensures that your website performs optimally. We work on improving site speed, resolving crawl issues, and enhancing mobile usability to meet search engine standards and provide a positive browsing experience for users.
Technical SEO
Conversion Rate Optimization
SEO is more than just driving traffic to your website; it’s about converting that traffic into valuable cases for your firm.
Many SEO agencies miss the importance of conversion optimization, focusing only on search rankings.
We take a strategic approach by optimizing your website to engage visitors and encourage them to take the next step through targeted content and persuasive calls to action.
By putting the right strategies in place, we help you capture “free” clients who are already visiting your website and turn them into paying clients.
Additional Services We Offer
A professional website is essential for law firms looking to establish a strong online presence and attract potential clients. Whether your focus is SEO, paid marketing, or brand reputation, our web design services provide custom-built solutions that align with your firm’s objectives. We create visually appealing, mobile-optimized sites that enhance user experience, boost engagement, and drive conversions. With our strategic design approach, your website becomes a key asset in growing your client base and maintaining a competitive edge.
Web Design for Law Firms
Google Ads and PPC
To achieve maximum exposure, law firms should incorporate both Google Ads and SEO into their marketing strategies. Our PPC campaigns focus on targeting high-intent searchers, ensuring that your firm captures leads efficiently. Google Ads provide instant visibility and help establish a steady stream of inquiries, while SEO builds your firm’s credibility over time. Running both strategies together allows your firm to maintain a competitive presence and attract clients consistently in a highly saturated legal market.
Case Studies
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
Want Results Like These?
What My Clients Have to Say
Clients I Have Worked With
Who I Work With
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About San Antonio Attorney SEO
How can San Antonio law firms improve their local search rankings?
San Antonio law firms can improve their search rankings by creating content that targets specific neighborhoods and surrounding areas. Optimizing for location-based searches, maintaining accurate business listings, and gathering client reviews helps attract more potential clients through search results. Creating content that addresses local legal needs while targeting areas from Alamo Heights to Stone Oak helps improve visibility.
What SEO strategies help San Antonio law firms compete effectively?
San Antonio’s competitive legal market requires firms to focus on strong local SEO practices. Creating neighborhood-specific content, maintaining accurate business information across platforms, and gathering positive client reviews helps improve visibility in search results. Regular website updates with local content help maintain strong rankings.
How can San Antonio law firms optimize their websites for better client conversion?
San Antonio law firms can improve client conversion rates by ensuring their websites are user-friendly and optimized for local searches. Implementing clear calls-to-action, simple contact forms, and displaying client testimonials prominently helps convert more website visitors into clients. Fast loading speeds and mobile optimization are crucial for maintaining high conversion rates.
What role do client reviews play in San Antonio law firm SEO?
Client reviews are crucial for San Antonio law firms because they influence both search rankings and potential clients’ decisions. Implementing a systematic approach to gathering and managing reviews on Google Business Profile and legal directories helps improve local search visibility. Regular engagement with client feedback helps build trust with potential new clients.
How important is local content for San Antonio law firms?
Local content plays a vital role in helping San Antonio law firms attract clients through search. Creating neighborhood-specific content, maintaining accurate business information, and developing resources that address local legal needs helps improve search rankings. Regular updates about local legal matters help maintain strong search visibility.