Law Firms – Are you frustrated with law firm SEO agencies that promise the world but deliver mediocre results?
Many law firms I’ve spoken to have wasted thousands, if not tens of thousands of dollars on SEO campaigns that generate impressive reports but fail to deliver actual clients.
Even when agencies do manage to generate inquiries, they’re often from low-value cases or practice areas you don’t even want to focus on.
Most SEO agencies simply don’t understand the unique challenges of legal marketing, applying the same cookie-cutter strategies they use for plumbers and restaurants.
Your current agency might be focusing on vanity metrics like “traffic increases” while ignoring the quality of visitors and their likelihood to become clients.
Many SEO providers push long-term contracts with vague promises, locking you into relationships with junior account managers who lack legal industry knowledge.
The reality is that countless law firms remain dissatisfied with their current SEO results, yet continue paying month after month hoping for improvement.
Most agencies treat all practice areas identically, failing to recognize the vast differences in competitive landscape and client acquisition strategies between different practice areas such as personal injury, family law, and business litigation.
Let alone the differences between the specific types of clients within these practice areas.
To make matters worse, the typical SEO agency assigns your valuable account (and your entire law firm’s future) to an inexperienced staff member or VA who follows generic playbooks rather than executing tailored strategies for your legal services.
When campaigns underperform, they blame “algorithm changes” or “competitive markets” rather than adapting their approach.
If you are sick of working with amateurs who just want to take your money and don’t care about actually getting you results, you are in the right place.
I’m Mateja Matic, the founder of Dominate Marketing.
I have dedicated the last 12 years to absolutely mastering SEO, Google Ads, copywriting, sales and online marketing in general.
In that time I have have helped a dozen law firms increase their monthly intake of new clients by an average of 300% within 12 months.
I will work directly with you to:
1. Establish the type of clients you actually want to get
2. Help you craft an offer to attract these specific clients and presell them on working with your firm specifically
And
3. Use SEO to get in front of them and help you grow your firm.
The biggest point of difference I bring is that I actually care.
I will not take you on as a client if I don’t think I can help or I’m not interested in the deal.
I don’t believe in over-promising, lying or appeasing anyone (as you can probably gather from the tone of my writing).
I care about results.
If I work with you, it means I know I can make it happen and will do whatever it takes, going above and beyond, to do what I promised and get you results.
If this is something you’d be interested in, click the link below, fill out the form and let’s talk.
Our Burlington Law Firm SEO Services
Comprehensive Search Engine Optimization Strategy
Our Burlington law firm SEO services start with a thorough evaluation of your website and the audience you aim to attract. We create a tailored SEO strategy designed to improve your search engine rankings, drive more organic traffic, and most importantly, secure new cases for your firm.
When individuals need legal help, they usually look for firms in their community. Our local SEO solutions ensure your firm appears in local search results, driving potential clients to your website. We also refine your local service ads and optimize your Google Maps listing for better client connections.
On-Page Optimization
We provide in-depth on-page SEO solutions for law firms, covering critical aspects such as keyword integration, internal linking optimization, structured content improvements, and meta tag refinements to attract and retain potential clients.
With our expert link-building services, your law firm will benefit from a structured backlink acquisition strategy that improves your website’s online authority. We secure placements on respected legal forums, influential blogs, and professional associations to drive relevant traffic to your website.
Link Building
Content Creation and Marketing
Strong SEO performance begins with engaging content that speaks directly to potential clients’ legal concerns. We create informative, SEO-optimized content that highlights your firm’s expertise and encourages prospective clients to take action.
Optimizing technical SEO is crucial for helping search engines understand and rank your website effectively. We focus on key factors such as mobile-friendliness, site speed, and crawl efficiency to create a website that meets industry standards and provides users with an intuitive experience.
Technical SEO
Conversion Rate Optimization
Bringing traffic to your website is only half the battle; the real challenge is converting those visitors into paying clients.
Unfortunately, many SEO agencies overlook this key component.
We specialize in optimizing your website for conversions by improving the content, design, and call-to-action strategy to increase engagement.
This allows your firm to gain more clients from the visitors already on your site, without additional investment in traffic generation.
Additional Services We Offer
A well-designed website is crucial for law firms aiming to attract and convert potential clients. Whether you’re investing in SEO, paid marketing, or credibility, our web design services create modern, engaging, and conversion-driven websites. We focus on user experience, SEO best practices, and clear messaging to ensure your firm stands out. With a professional website, your firm can achieve greater visibility and maximize its marketing efforts effectively.
Web Design for Law Firms
Google Ads and PPC
For law firms looking to attract clients quickly, Google Ads offer an ideal solution that works well alongside SEO strategies. Our PPC campaigns focus on targeting potential clients actively seeking legal help, providing instant visibility and generating inquiries efficiently. Google Ads provide a quick return on investment, while SEO efforts establish a long-term online presence. Combining both strategies ensures your firm captures more opportunities and maintains a strong client pipeline.
Case Studies
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Fixed Fee Prenups 119 Qualified Leads With PPC
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
Want Results Like These?
What My Clients Have to Say
Clients I Have Worked With
Who I Work With
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to juniors or VAs who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of law firms paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some “account manager” or $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About Burlington Attorney SEO
How can Burlington law firms attract more clients through SEO?
Burlington law firms can attract more clients by optimizing their online presence for local searches and creating content that addresses specific community needs. Implementing strong local SEO practices, maintaining accurate business listings, and gathering positive client reviews helps improve visibility in search results and attracts more potential clients.
What makes Burlington’s legal market unique for SEO purposes?
Burlington’s position as Vermont’s largest city creates unique opportunities for law firm SEO. Creating content that emphasizes local expertise, maintaining strong local citations, and optimizing for location-specific searches helps attract clients seeking legal representation. Regular website updates and active review management help maintain strong search rankings.
How can Burlington law firms compete effectively in local search?
Burlington law firms can compete effectively by creating locally focused content and maintaining strong online presence. Optimizing for local keywords, gathering client reviews, and creating content that addresses common legal questions helps improve visibility in search results and attracts more qualified leads.
What role does local content play in Burlington law firm SEO?
Local content plays a vital role in helping Burlington law firms attract clients through search. Creating neighborhood-specific content, maintaining accurate business information across online platforms, and developing resources that address local legal needs helps improve search rankings and attract more potential clients.
How can Burlington law firms optimize their websites for better client conversion?
Burlington law firms can improve client conversion rates by ensuring their websites are user-friendly and optimized for local searches. Implementing clear calls-to-action, simple contact forms, and prominent client testimonials helps convert more website visitors into clients. Regular content updates about local legal matters help maintain search visibility.