Pay-Per-Result
SEO For DUI Lawyers
For DUI Attorneys Serious About Making At Least An Additional $1 Million Per Year
Are you serious about growing your DUI law firm and want to make at least $1 million per year in additional revenue?
So many DUI lawyers all have the same problems:
- They are relying on referrals and word of mouth
- They are not sure what marketing channels to focus on or even what to do on them
- They have no plan on how they will actually grow the business
- Their marketing agency quite frankly sucks
- Or they don’t even know what they are missing out on and think they are doing “fine”.
Listen, if you are happy where you are and are not serious about growing your firm, there’s no point reading further.
I’m looking specifically for firms who know they can do better, want to make money, and need an A-player to help them get there.
Let’s cut straight to the chase.
I’ve helped about half a dozen law firms along with a dozen other businesses get absolutely obscene results from Google.
Literally every client I have worked with for over 12 months is getting thousands of visitors per month, hundreds of leads, and dozens of clients:
I know exactly what to do to show your website to the right people and what to say to them to convert them into paying clients.
Now I want to get serious.
I’m looking to partner with a few select DUI law firms who are also serious about growing and making money…
And use my skills in DUI lawyer SEO to help them dominate their niche and become the big fish in their space.
Let me ask you something:
Did you get into business to float along and be just another firm among the hundreds of others?
Or do you want to be the “go-to” name that someone thinks of whenever they need a DUI lawyer in your area?
If it’s the latter, I want to work with you.
So here’s my offer.
Over the last 10 years, I’ve spent an absolutely obscene amount of time and effort mastering the craft of copywriting, sales, SEO, Google Ads, and online marketing.
These skills combined allow me to put together a sales funnel for your firm so dialed in that it will bring in new matters on demand and grow month over month.
I am so sure of this that I will implement all of this for your firm to help you grow on a pure performance basis.
Meaning you only pay for the results I actually generate you.
Sound fair enough?
If so, click the button below, fill out the form, and let’s talk!
Why SEO Matters for DUI Lawyers
DUI law is an inherently competitive field, with potential clients often searching for local and trusted legal services.
Every month, approximately 220,000 people search for a DUI attorney across the US on Google:
Effective SEO for DUI law practices ensures that your firm shows up at the top of the search engine results pages (SERPs) when these people type in their search.
Without a strong SEO strategy, your DUI law firm risks losing all these prospective clients to competitors who rank higher in online searches.
This can lead to missed opportunities, limited client engagement, and difficulty sustaining a strong foothold in your local market.
DUI law firms that fail to invest in good SEO often struggle with challenges such as ranking poorly on search engine results pages, which reduces their potential to be found by new clients who need their services.
Low visibility in local searches makes it hard for clients in your area to find your firm, while ineffective use of critical DUI law keywords results in lost opportunities to target the right audience.
Additionally, a lack of positive online reviews and minimal presence in reputable legal directories can diminish your firm’s credibility and make it less attractive to prospective clients.
With our DUI lawyer SEO services, these challenges can be addressed effectively.
As specialists in SEO for criminal defense lawyers, our tailored strategies ensure your DUI law firm shows up in front of the right people, sells them on working with your firm specifically, and secures a competitive edge in the industry.
DUI Attorney SEO Services We Offer
Keyword Research and Optimization
Comprehensive keyword research lays the groundwork for a successful SEO strategy. We identify the most relevant and high-traffic keywords for your DUI law practice, such as “DUI lawyer,” “DUI attorney,” and “drunk driving lawyer,” as well as less competitive “long-tail” keywords that attract high-quality traffic. These keywords are seamlessly integrated throughout your website in headings, title tags and content to strengthen search engine rankings and attract organic visitors.
On-page SEO focuses on refining individual pages on your website to improve their rankings and relevance. We create engaging meta titles and ensure headings and content align with your chosen keywords. Additionally, we optimize your website’s structure, improve internal linking, and develop service pages that appeal to both search engines and users. This holistic approach ensures your website remains both user-friendly and search engine compliant.
On-Page Optimization
Technical SEO
Technical SEO addresses the backend components of your website that influence its performance and ranking potential. Our services include improving site speed, ensuring mobile responsiveness, and resolving crawl errors that impede search engine indexing. By addressing these technical factors, we improve your website’s usability and ensure it aligns with the latest search engine algorithms, resulting in better rankings and a seamless user experience.
Content marketing is a key element of any successful SEO strategy. We produce high-quality, informative, and engaging content tailored to DUI law topics such as DUI laws, penalties, defense strategies, and frequently asked questions. Our team ensures this content is optimized with targeted keywords and addresses the concerns of potential clients, establishing your firm as a credible authority in the field.
Content Creation
Local SEO Strategies
Local SEO is essential for connecting your DUI law firm with potential clients in your area. We optimize your online presence to achieve higher rankings in local search results by focusing on locally relevant keywords and phrases, such as “DUI lawyer near me” or “drunk driving attorney in [city].”
Additionally, we improve your prominence through tools like Google Business Profile, ensuring accurate contact information, service details, and client reviews are prominently displayed. This makes it easier for potential clients to find and trust your firm.
Your Google Business Profile is an invaluable asset for attracting local clients which can quickly get you to the top of the local search results. We ensure your profile is complete, accurate, and up-to-date, including your address, phone number, and business hours. We also incorporate high-quality images and encourage satisfied clients to leave reviews, building your credibility and helping your firm stand out in local search results.
Google Business Profile Optimization
Link Building
Link building involves acquiring high-quality backlinks from authoritative and locally relevant websites. These links demonstrate to search engines that your site is trustworthy and valuable, improving your rankings. We prioritize earning links from reputable legal directories, local businesses, and industry-specific blogs to strengthen your website’s authority and presence.
Positive online reviews are critical for establishing trust and improving your local SEO. We assist in managing your online reputation by encouraging satisfied clients to leave reviews on platforms like Google and Yelp. Additionally, we respond to feedback to highlight your firm’s dedication to client satisfaction. A strong portfolio of positive reviews not only reinforces your credibility but also improves your local search rankings.
Online Reviews Management
Conversion Rate Optimization
The ultimate objective of SEO is to attract traffic to your website and convert that traffic into real cases for your firm.
Unfortunately, this crucial aspect is often overlooked by many SEO agencies.
We ensure that every page on your website is optimized for conversions, substantially increasing the number of visitors who contact you and become paying clients, without relying solely on increased website traffic. These visitors are already on your site; we simply implement the right elements to encourage them to reach out and engage with your services.
Transparency and ongoing improvement are key components of our SEO services. We deliver detailed reports on your website’s performance, including metrics such as organic traffic, keyword rankings, and conversion rates. These insights allow us to refine our strategies and ensure your SEO efforts produce tangible results. By tracking trends and fine-tuning our methods, we help your firm maintain a competitive edge in the evolving digital landscape.
SEO Reporting and Analytics
Additional Services We Offer
DUI Law Firm Websites
A professional and user-friendly website is essential for any law firm, whether for SEO, paid ads, or building a strong online presence. Our web design services develop sites that are not only visually appealing but also optimized for SEO and conversions, maximizing returns and driving revenue for your firm.
Beyond search engine optimization, we manage Google Ads campaigns to complement your SEO efforts, targeting potential clients actively seeking legal services. Google Ads are highly effective for DUI law firms when executed properly, and we often pair PPC campaigns with SEO, particularly in the early stages, as they deliver quick results and bring in new clients efficiently.
Google Ads and PPC
Case Studies
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
14X Return On Ad Spend On Google Ads
Plumber Goes From o to 850 Users In 9 Months With SEO
Concreter Gets 700% Increase In Traffic With SEO
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
Want Results Like These?
What Our Clients Have to Say
Clients We Have Worked With
About Me
I’m Mateja Matic, the founder of Dominate Marketing. I have been doing SEO & Google Ads for 10 years.
In that time I have have helped almost a dozen law firms get to page 1 of Google and grow by average of 300% within 12 months.
Over the years I have also invested well over $50,000 into learning from the world’s top SEO & Google Ads experts to put myself in the same league. I’m not your average “online marketer”.
If you want a professional who truly knows what they are doing, understands the legal space and will do whatever it takes to get you more matters and help you grow your firm, book a call with me today.
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to VAs and low paid workers from second and third world countries who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of businesses paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About SEO for DUI Attorneys
What is SEO for DUI lawyers?
SEO for DUI lawyers involves a strategic approach to optimizing a DUI law firm’s online presence. This includes enhancing the visibility of the firm in search engine results, ensuring it ranks higher for relevant searches. By improving online visibility, SEO helps attract potential clients who are actively searching for legal services and contributes to the overall growth of the practice by increasing traffic and inquiries.
Why is local SEO important for DUI law firms?
Local SEO is crucial for DUI law firms because it connects them with clients searching for legal services in their specific area. The majority of people searching for a lawyer look for a lawyer “near them.” By appearing prominently in local search results, your firm is more likely to attract nearby clients who value convenience and locality. Local SEO also leverages tools like Google Business Profile and locally targeted keywords, ensuring your firm stands out in the community and drives meaningful client interactions.
How long does it take to see results from an SEO campaign?
SEO is a long-term investment that requires consistent effort and optimization. While some improvements, such as better rankings for specific keywords, can be observed within a few months, significant results like increased traffic and client conversions typically take six months to a year. The timeline depends on a number of factors like competition, the current state of your website, and the effectiveness of the implemented strategy.
What keywords should DUI law firms target when doing search engine optimization?
DUI law firms should target keywords that reflect the services they provide and the intent of potential clients. Examples include “DUI lawyer,” “DUI attorney,” “drunk driving lawyer,” and “DUI defence lawyer.” These keywords help attract clients who are actively searching for legal representation and ensure the firm’s website aligns with their search intent.
How does content help with DUI law firm SEO?
High-quality content is a cornerstone of effective SEO. By creating content that addresses the specific needs and concerns of your target audience, your site gains authority and trustworthiness in the eyes of search engines. Informative blogs, service pages, and FAQs tailored to DUI law topics not only improve search engine rankings but also engage visitors, encouraging them to stay longer on your site and consider your services.
Can online reviews impact DUI lawyer SEO?
Absolutely. Positive online reviews enhance your firm’s credibility and influence prospective clients. Search engines view reviews as a signal of trust and relevance, which can increase your local SEO rankings. Encouraging satisfied clients to leave feedback on platforms like Google can significantly enhance your visibility and reputation.
What is Google Business Profile optimization?
Google Business Profile optimization involves refining your firm’s listing to improve local search visibility. This includes ensuring your contact details, business hours, and services are up-to-date and accurate. Adding high-quality images, responding to reviews, and including relevant keywords further enhance your profile’s appeal and help attract local clients searching for DUI legal services.
What is technical SEO?
Technical SEO focuses on the backend elements of a website that affect its performance and search engine ranking. This includes optimizing things like site speed, mobile responsiveness, and crawlability. Ensuring your website is technically sound improves its usability for visitors and makes it easier for search engines to index and rank your pages effectively.
Can I do SEO for my DUI law practice on my own?
While it is possible to implement basic SEO practices independently, achieving significant results often requires professional expertise along with a number of SEO tools. SEO involves a combination of technical, content, and strategic efforts that are best handled by an experienced professional. The other thing to consider is that it can take months to see the results of what you did, meaning you can quite literally spend years experimenting to find out if what you did worked. Hiring someone who knows what they are doing will shortcut this entire process and get you results much quicker.
How is DUI attorney SEO different from other criminal defense law firms?
While it is possible to implement basic SEO practices independently, achieving significant results often requires professional expertise along with a number of SEO tools. SEO involves a combination of technical, content, and strategic efforts that are best handled by an experienced professional. The other thing to consider is that it can take months to see the results of what you did, meaning you can quite literally spend years experimenting to find out if what you did worked. Hiring someone who knows what they are doing will shortcut this entire process and get you results much quicker.
How is DUI attorney SEO different from other criminal defense law firms?
The topic of DUI attorneys has it’s specific set of keywords and search intent which need to be properly targeted in order for the search engine optimization campaign to succeed. While the principles are the same as SEO for criminal defense lawyers, knowing the fine details about the DUI attorney niche will help get better results and higher rankings, as well as convert more site visitors into leads.