Pay-Per-Result
SEO For Personal Injury Lawyers
For Personal Injury Attorneys Serious About Making At Least An Additional $1 Million Per Year
Are you serious about growing your personal injury law firm and want to make at least $1 million per year in additional revenue?
So many personal injury law firms all have the same problems:
- They are relying on referrals and word of mouth
- They are not sure what marketing channels to focus on or even what to do on them
- They have no plan on how they will actually grow the business
- Their marketing agency quite frankly sucks
- Or they don’t even know what they are missing out on and think they are doing “fine”.
Listen, if you are happy where you are and are not serious about growing your firm, there’s no point reading further.
I’m looking specifically for firms who know they can do better, want to make money and need an A-player to help them get there.
Let’s cut straight to the chase.
I’ve helped about half a dozen law firms along with a dozen other businesses get absolutely obscene results from Google.
Literally every client I have worked with for over 12 months is getting thousands of visitors per month, hundreds of leads and dozens of clients:
I know exactly what to do to show your website to the right people and what to say to them to convert them into paying clients.
Now I want to get serious.
I’m looking to partner with a few select personal injury law firms who are also serious about growing and making money…
And use my skills in personal injury lawyer SEO to help them dominate their niche and become the big fish in their space.
Let me ask you something:
Did you get into business to float along and be just another firm among the hundreds of others?
Or do you want to be the “go-to” name that someone thinks of whenever they need a personal injury attorney in your area?
If it’s the latter, I want to work with you.
So here’s my offer.
Over the last 10 years I’ve spent an absolutely obscene amount of time and effort mastering the craft of copywriting, sales, SEO, Google Ads and online marketing.
These skills combined allow me to put together a sales funnel for your firm so dialed in that it will bring in new matters on demand and grow month over month.
I am so sure of this that I will implement all of this for your firm to help you grow on a pure performance basis.
Meaning only pay for the results I actually generate you.
Sound fair enough?
If so, click the button below, fill out the form and let’s talk!
Why SEO Matters for Personal Injury Law Firms
The personal injury legal field is one of the most highly competitive niches in both law and in SEO.
Potential clients often seeking trusted local services online.
SEO ensures your firm appears where it matters most: at the top of search engine results pages (SERPs).
Without a robust SEO strategy, your law firm risks losing valuable leads to competitors who rank higher in online searches. This results in missed opportunities, reduced client engagement, and difficulty maintaining a strong presence in your local market.
Personal injury law firms that overlook SEO often face challenges like:
- Poor search engine rankings, making it hard for potential clients to find them
- Ineffective use of critical keywords, leading to lost opportunities
- A weak online reputation due to a lack of positive reviews and directory presence
Our personal injury lawyer SEO services are designed to tackle these issues head-on. We create tailored strategies that ensure your firm gets in front of the right audience, showcases its value, and stands out in a crowded market.
SEO Services for Personal Injury Lawyers
Strategic Keyword Research
Effective personal injury SEO starts with targeting the right keywords and doing in depth competitor analysis. We identify high-volume and relevant terms such as “personal injury lawyer,” “car accident attorney near me,” and niche-specific long-tail keywords that attract quality traffic which is likely to convert into paying clients. These keywords are strategically integrated into your site’s content, titles, and headings using specific calculations to ensure your content is more optimized than your competitors’ in order to out-rank them for these keywords.
We optimize each page on your site to maximize its relevance and ranking performance. This includes creating compelling meta titles, refining your content structure, and aligning page elements with targeted keywords. Our on-page efforts improve user experience while satisfying search engine requirements.
On-Page SEO
Technical SEO
A strong website foundation is key to SEO success. We address backend elements like site speed, mobile responsiveness, and crawl errors. By optimizing these aspects, we improve your site’s functionality, helping it rank higher and perform seamlessly for users.
Engaging, informative content is at the heart of effective SEO. We craft high-quality material tailored to personal injury topics, such as car accidents, workplace injuries, and medical malpractice. By addressing common client questions and integrating relevant keywords, we position your firm as an authority in the field, driving more trust, more traffic, and ultimately, more cases.
Content Creation
Local SEO for Personal Injury Law Firms
Local visibility is crucial for personal injury lawyers. We focus on optimizing locally relevant keywords like “personal injury lawyer near me” and enhance your presence on tools like Google Business Profile. Accurate contact information, client reviews, and service details ensure potential clients find and trust your firm.
We ensure your Google Business Profile is fully optimized with up-to-date information, quality images, and client reviews. A well-optimized profile can quickly start ranking and bring results almost overnight. It’s one of the quickest ways to get organic traffic and leads when done right.
Google Business Profile Optimization
Link Building
Acquiring high-quality backlinks from authoritative sources increase your site’s trustworthiness, helping to improve your rankings overall. We secure links from reputable legal directories, local businesses, and industry blogs to improve your search rankings and domain authority.
Online reviews play a significant role in client decision-making. We help you gather and manage positive reviews while responding to feedback to build trust and credibility. This strengthens your reputation and enhances local search visibility.
Online Reviews Management
Conversion Rate Optimization
Getting traffic to your website is only half the battle. We ensure your pages are designed to convert visitors into clients. By refining calls-to-action, streamlining user experience, and addressing pain points, we maximize your lead-to-client ratio.
This is the crucial step that most SEO agencies fail to do.
We believe in transparency and ongoing improvement. Our detailed reports track your website’s performance, including traffic, rankings, and conversions. By analyzing these metrics, we refine strategies to deliver consistent growth.
Reporting and Analytics
Additional Services We Offer
Personal Injury Website Design
Your law firm’s website is often the first impression clients have of your firm. We design professional, user-friendly sites that are visually appealing, SEO-optimized, and conversion-focused, presenting your firm as the go-to solution for potential clients who need a personal injury lawyer they can trust.
For immediate results, we run targeted Google Ads campaigns to attract clients actively searching for personal injury services. Combining PPC with SEO ensures that you get quick results and make money within the first few months, while your organic traffic builds momentum.
Google Ads Campaign Management
Case Studies
Personal Injury Lawyer Gets to Page 1 In 30 Days With SEO
Law Firm Gets 300%+ Increase From SEO
Law Firm Gets 600% Increase From Google Ads (Without Increasing Ad Spend)
Insolvency Lawyer Getting Leads For Only $120 Per Lead From Google Ads
Contract Lawyer Gets 15-24 New Matters From Google Ads
Law Firm Gets 800% Increase In Organic Traffic WITH SEO
14X Return On Ad Spend On Google Ads
Plumber Goes From o to 850 Users In 9 Months With SEO
Concreter Gets 700% Increase In Traffic With SEO
1,200% ROAS On Google Ads
400% Organic Growth
300% Organic Growth
852 Leads At $25 Cost Per Lead
900 Leads At $9 Cost Per Lead
0-600 Clicks Per Month In 4 Months
0 to 900 Users Per Month In 9 Months
300% Organic Growth
700 Leads At $42 Cost Per Lead
0 to 40 Clicks Per Day In 7 Months
250% Organic Growth
0 to 300 Users In 3 Months
Want Results Like These?
What Our Clients Have to Say
Clients We Have Worked With
Who I Work With
Car Accident Attorneys
Workplace Injury Lawyers
Medical Malpractice Attorneys
Product Liability Attorneys
Wrongful Death Attorneys
Slip and Fall Lawyers
Construction Accident Lawyers
Nursing Home Abuse Lawyers
Dog Bite Lawyers
Bicycle & Pedestrian Accident Lawyers
Catastrophic Injury Lawyers
And More
About Me
I’m Mateja Matic, the founder of Dominate Marketing. I have been doing SEO & Google Ads for 10 years.
In that time I have have helped almost a dozen law firms get to page 1 of Google and grow by average of 300% within 12 months.
Over the years I have also invested well over $50,000 into learning from the world’s top SEO & Google Ads experts to put myself in the same league. I’m not your average “online marketer”.
If you want a professional who truly knows what they are doing, understands the legal space and will do whatever it takes to get you more matters and help you grow your firm, book a call with me today.
My Quality Assurance to You
A major problem with the online marketing industry is that most agencies just outsource all the work to VAs and low paid workers from second and third world countries who have no idea about what it takes to succeed with a marketing campaign (especially in a niche as competitive as law).
This is why you hear of so many horror stories of businesses paying thousands, if not tens of thousands of dollars and not seeing any results.
Most agency owners are not marketers themselves, they are just trying to make as much money as possible.
While I am also here to make money, I am a marketer and know exactly how to get results and produce the absolute highest quality of work.
When you work with Dominate Marketing, I can assure you that your campaign will not be outsourced to some $5 an hour VA.
You will be dealing with me directly, and if anyone else on my team is doing any part of the work, they will have been heavily vetted by myself for quality, and I will be overseeing their work closely.
I give you my word that high quality work is my top priority and I will do whatever it takes to get you results.
FAQs About SEO For Personal Injury Lawyers
What is personal injury lawyer SEO?
SEO for personal injury lawyers involves optimizing a law firm’s website to rank higher in search engine results. This strategy attracts clients actively searching for legal services and drives growth by increasing inquiries and traffic.
Why is local SEO for personal injury lawyers important?
Local SEO ensures your firm appears in search results for potential clients in your area. Most searches for personal injury law firms are local searches, and local SEO will ensure that you show up for these through tools like the Google Business Profile.
How long before I see results?
This depends on a number of factors including the current situation of your website, your specific location and which areas of personal injury law you want to rank for. It’s important to remember the personal injury is one of the most competitive niches out there when it comes to search engine optimization. Some improvements can be seen in as little as 3-6 months (especially if your website is already established), but as a general rule, significant results typically occur after 9-12 months.
Which personal injury keywords should PI firms target?
Some good personal injury SEO keywords include things like “personal injury attorney,” “car accident lawyer,” and location-specific phrases such as “personal injury lawyer near me.” Going after long tail keywords is also a good strategy as they usually have far less competition but can bring in some very good traffic that converts to personal injury clients.
How does content impact SEO for personal injury lawyers?
Well-crafted, keyword-rich content builds trust, answers client questions, and improves rankings, driving more traffic and engagement to your site. By ranking for a wide range of keywords relating to personal injury, you will not only get more eyes on your site but also attract more backlinks, helping to raise your site overall and increase your enquiries.
Can online reviews improve my SEO?
Absolutely. Positive reviews increase trust and credibility and improve local search rankings, making your firm more appealing to potential clients. Reviews are one of the top ranking factors for Google Business Profiles, meaning you will need reviews if you want your profile to rank.
What is technical SEO?
Technical SEO includes backend improvements like optimizing site speed, fixing crawl issues, and ensuring mobile-friendliness to enhance performance and search visibility. It’s a crucial aspect of SEO for personal injury lawyers.
Is it possible to handle search engine optimization myself?
While some aspects can be managed in-house, professional expertise is often needed to achieve optimal results and stay competitive. Keep in mind the SEO for personal injury is extremely competitive, as well as the fact that it takes months to see the results of your SEO efforts. If you are not 100% sure that what you are doing will work, it is entirely possible to spend months or even years experimenting to find out what works and what doesn’t. It typically pays off far more to just pay a professional who can get you results the first time round.